Author Archives: dougsmith67

According to a recent global study by Logitech, more than 43% of employees are expected to work from home part or full time. Certainly, hybrid work environments are here to stay. And with the increase in remote workers, a smart balance of collaboration is critical. So, what does that look like?

Direct mail is king in advertising.

Ever feel overwhelmed by your to-do list? The Kanban method might help.

Taking time off can be difficult, especially if you fear things might stall or fall apart without you there.

A banner is a large piece of fabric or flag used to advertise a business by displaying a slogan, logo, symbol, or promotional offer. It is one of the oldest forms of advertising, and it is still around today because it is low cost and effective.

A unique selling proposition, or USP, differentiates your business from your competitors. It helps you stand out and is why customers decide to buy from you over competitors.

Both direct mail—the printed word—and websites are essential in promoting your business.

Clutter can be detrimental to your success.

Marketing takes time and money to execute well, which means it needs to hit the mark and provide a good return on investment.

Burnout is extreme fatigue often caused by work-life imbalance and a lack of social support.